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Popular Snacks Get a Revamp in Push to Remove Artificial Dyes
Sep 10, 2025

Popular Snacks Get a Revamp in Push to Remove Artificial Dyes

PepsiCo, one of the world’s largest food and drink brands, is remaking some of its most popular products, including Doritos and Cheetos, to remove artificial dyes which the FDA and Robert F. Kennedy Jr. want to phase out by the end of 2026. Reporting for TODAY, NBC’s Vicky Nguyen goes behind-the-scenes at PepsiCo to see how the company is recreating their iconic orange snacks with colorful vegetables and spices.